Discover Exquisite silk sarees
A finest handloom silk saree collection under one umbrella of The Niruti Ethenic Studio
About Us
Our Journey at NirutiEthenicStudio
Founded in 2014 in collaboration with 18 talented weavers from diverse Indian regions, NirutiEthenicStudio was born with a mission to promote the exquisite handloom arts to a wider audience, supporting artisan livelihoods. The COVID pandemic severely impacted many small handloom businesses. Recognizing the urgent needs of our artisans, we quickly adapted by establishing both online and offline channels to sell their products, aiding in their survival and prosperity.
Today, we proudly deliver authentic, Silk Mark certified silk sarees directly from artisans and weavers across India, from regions including Uppada, Maheshwar, West Bengal, South India, Chanderi, Mysore, to Kanchipuram. At NirutiEthenicStudio, we are committed to fostering the handloom business with minimal self-benefit, ensuring the tradition and culture of Indian handloom weaving not only endures but thrives.
